Countdown video

What is a countdown video?

A countdown timer is a virtual clock that counts down the minutes, hours or days from a certain date. Countdowns are used in live stream events, for promotions on websites, or for any other situation where you want to create urgency.

When you use a countdown timer for a live broadcast, the easiest way is usually to create a video that counts down the time, and play it right before the live stream starts. Countdown videos are popular for several reasons:

• They give your audience time to prepare and settle in before your stream starts.
• They build anticipation for your stream.
• They make your broadcast look more professional.
• They give you a few minutes to prepare yourself before your live event starts.

For tips on how to make a countdown video and add it to your broadcast, read our guide on countdown timers for live streams.